How Audio Interviews Are a Big Money Maker That You Can Cash in On

Can you make money by cashing in on audio interviews? These are the real details on how this is accomplished.

When you are selling one on one that takes a lot of time. If I'm not using audio the way it's accomplished is simply by leverage. Doing audio interviews and distributing them on the Internet through your Web site is selling one on many. You only have to do it one time and after I finish an interview, I don't have to ever do the same one again and I can use it to sell my products or services or my credibility or create a package from it. I only have to do it once but it could be selling multiple people 24/7, anywhere in the world as long as they understand English. It's that leverage. That is what I've been able to do with a lot of my audio interviews.

One interview; I only did it once and it just plays over and over again to someone interested in cold calling. This is compared to someone working at cold-calling for 4-5 years. So that has been a good money interview.

John Carlton interview has generated income through affiliate sales. Ted Nicholas has generated sales. HMA interviews, its not just one interview I've got about 12, 13 interviews on my Web site which educate and promote people on how to become a marketing consultant and I only had to do those interviews one time.

The Art Hamel interviews. That interview sold a lot of product or that combination of interviews, not just one interview. I probably have 12, 13 hours of interviews with him. My consulting interviews where I'm consulting with people online that promote a product called Audio Marketing Secrets that has been valuable to me. The Eugene Schwartz audio, Money Man Interview which is an interview with an expert on corporate financing. My interviews on barter to sell my secret loop hole barter product. Even Alex Mendosian teleseminar.

So you can't deny that audio interviews work or that they sell products and services because they do and I'm doing it every day and I'm doing it while I'm sleeping 24 hours a day, 7 days a week and it's all automatic. I guess that's some of the proof elements that it really does work. I'm so convinced on it because I know it's true. But usually there is not a day that I don't sell something that's been sold automatically.

I just had a sell come in before writing this article on a product with an expert named Ken Ellsworth on persuasion, which is an automatic product. The Web site is like a little, automatic vending machine, a little money vending machine. It's like a collection of infomercials all in one place. Not all of them are selling and some are just pure content but there are a lot of interviews in there that are designed to sell something or to step in front of the demand of a prospect of someone who wants something.

Sometimes it's not even the interview it's the marketing. You may be able to have a terrible interview, really poor interview and still sell something because the market is super hungry. That is the most important thing is your market. But a well produced interview will sell more than a terrible one no matter who is in front of it. So you want to do it right from the first time.

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Marketing Strategy Tip - How to Gain Access to Business Experts For Audio Interviews

Here some marketing strategys on how you can get business experts to agree to an interview.

This advice is not going to amaze you but it's really, really simple and it's something that everyone can do. You just simply ask.

In your day to day life you are encountering business experts all the time and you have the opportunity to say, "Hey, you are really good at what you do. Would you be willing to do an interview with me?" That is exactly what I did when I got the interview with Mark Joiner. Mark was a subscriber on one of my websites and I remember seeing his name come through and that he'd signed up.

He emailed me and asked me a question about my site and then I emailed him back and I said, "I know who you are. Nice to meet you," I answered his question and then he emailed me back and thanked me. I don't know if I just blatantly said, "Hey, would you be willing to do an interview for my site?"

I interviewed him first and then he invited me to be interviewed for a membership site he was promoting at the time.

Here is another example of a way I was able to get a business expert to agree to an interview, It was with a se;f publishing expert named Mike Simonic. Mike is relatively unknown to most people. He was a million dollar publisher of a special effects cookbook. He had a problem with one of my websites and he called me on the phone. He said, "Hey, I'm having problems logging in to your web site, what's the deal?" I helped him out and I said, "Hey, what do you do?" He says, "Well, I'm a publisher and I published this special effects cookbook." That sounded really cool and he sold a million copies of it. I mean a real millionaire self publisher.

His idol was Ted Nicholas and he'd been interviewed in a lot of news papers, and I asked if he'd be willing to do an interview and he let me interview him about his success.

This is the way way I was able to secure an interview with Bob Bly and Ben Settle. I remember I emailed each of them after seeing their newsletters. Before we even met and I said, "This guy is a good copywriter." He sounded like Gary Halbert.

But a simple email or phone call is all you need and you can have access to any business expert you need to interview.

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Audio Interviews With Big Names - How to Land One

If I was just starting my information product business and had no profile, this is what I'd do in order to get started.

I'd quickly try to establish myself as an expert. But I'd leverage off the expertise of others.

Now the top guys in your industry or field may not know you. But they do know each other.

So, I'd try to position myself as a kind of public relations expert.

I'd go to each expert in the field I'm interested in and say: "I've got this idea. I'm putting together a book with a compilation of audio interviews on the world's greatest copywriters".

And if my field was something else, say music or health, I'd do exactly the same thing. I'd try to talk to them on the phone and really project a passion for what I was proposing. 

But if I couldn't get them on the phone I'd try to project it in an email. I'd say: "I'm planning on interviewing Bob Bly, Clayton Makepeace, Joe Vitale, John Carlton and Ted Nicholas. I'd also like to interview you".

I'd explain that I'm going to turn the interviews into transcripts which in turn will become a book that I plan on getting up on Amazon. I'd tell them about a Web site dedicated to the book.

That I'd be doing joint ventures...And that "I'm going to promote this like you wouldn't believe".

They'd be crazy not to come onboard.

Why?  Because by grouping them with other experts in their field, I'm reinforcing the perception that they too are an expert.

Plus, I'm doing all the promotion and distribution that they can leverage of.

Think about all the experts who contributed to the smash hit documentary, the Secret; people like Bob Proctor and Jack Canfield.

How better known are they because of their participation in that film.

It's a no-brainer when you think about it. Try it some time.

Downloadable Audio Books Rapidly Rising in Popularity   How to Use Audio in Business   Using Videos In Your Website